In today’s world, it’s no longer enough to deliver a
spectacular experience; you need to know if the experience
really worked. Did you speak to the right audience? Did they
hear the message you delivered? Did they take action afterwards? Our proven approach
ensures that you deliver on your business and ministry
objectives, and that your event delivers the results you
•Define: Collaborate to determine project objectives and
identify target audience.
•Discover: Research your market and establish dialogue with
•Analyze: Interpret research data and apply insights to
understand how your
audience should be engaged.
•Create: Devise a solution that brings your brand to life
and supports your
•Produce: Create an innovative production using thematic,
musical, and sensory
•Manage: Control the event pre-registration and registration
process from start to
•Execute: Integrate multi-dimensional touch points to create
•Adapt: Evolve and adapt according to production factors
•Control: Manage and command every event factor from
and VIP enhancements.
•Evaluate: Measure and assess results.
•Adapt: Apply lessons learned and best practices to the next
Our core services are more comprehensive than those of any
other in the
experiential marketing industry. Additionally, we’re able to
provide even closer
integration of your marketing efforts with access to
partners like Zebedee
Productions, Bill Brown music and experts from our other
Discuss: Every good relationship begins in the same simple way: with
a conversation. At Sovereign, we believe that every
successful project is rooted in having the right
conversations with the right people, to truly understand the
challenge our clients are facing from the beginning.
Assess: As a world leader in market research, we are committed to
gathering, measuring, analyzing and interpreting actionable
information to drive decision-making.
Advise: Combining a true understanding of our clients’ business
problems with deep, specific expertise, we deliver fresh
thinking and new ideas to solve the toughest challenges.
Design: Because successful engagements are always the result of
careful planning, we design and agree with our clients on a
clear blueprint to guide all our work.
Optimize: We work hard to ensure that the right conditions are in
place at client organizations
before executing on our plan. That means making sure the
right processes, technologies and teams are in place from
Implement: We are recognized experts at guiding even the most complex
plans through to their successful conclusion.
Evaluate effectiveness: Measurement is as important to us as it is to our clients.
We measure the results of every engagement in a way that is
useful to our clients, and that fits with their own internal
business metrics standards.